In this chapter we will study in detail the effective writing and speaking mechanism ,that should be adopted in both business and personal life. Effective writing is always entertained.
Five planning steps
·
Identify your purpose
·
Analyze your Audience
·
Choose your ideas
·
Collect your data
·
Organize your message
· Identify your purpose
The most important step
of writing an effective business message is to determine your purpose, ask your
self why you are writing. your purposes may be
·
To inform someone
·
To announce some thing
·
To persuade some one
·
To negotiate some thing
·
To refuse something etc
· Analyze your Audience
The second most
important step is to determine who your receiver is ask your self to whom you
are writing. Until and unless you don’t know who is your audience is you may not
be able to convey your message as you need it. you must determine before
writing whether:
The age , gender, race,
language ,nation, education, opinions, views, religion, profession etc
· Choose your ideas
Keeping in view the
purpose and the audience in mind draft your ideas accordingly, select the ideas
that should be used for convincing the receiver, judge the importance all ideas
and select the one that should be used in writing.
· Collect your data
For the support of your
ideas you must have enough date that you can represent it to influence the
reader, you must have some figures, illustrations, background information,
product knowledge etc
· Organize your message
Before you start
writing you must outline the major contents that should be used in the message,
the best organization method is you should use first,
·
Introduction
·
Body
·
Conclusion
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